Jmhour Lab Story
Jmhour Lab started in first quarter of 2020, however, in its current form, the company began in January 2023.
Since CRO is relatively new to the market, our primary concern was to hire the right people. It wasn't just about finding great and exceptional individuals, but also about the learning curve.
Any new sector comes with a learning curve, and the more complex the sector, the longer the curve takes.
Today, with our team complete, we have opened our doors to businesses that need growth, fully prepared. At Jmhour Lab, we aspire to enrich marketing knowledge in Conversion Rate Optimization and customer retention by offering exceptional solutions and complementary services.
Our Leadership team
At Jmhour Lab, our team is a blend of passionate professionals with expertise in digital marketing, data analysis, and customer experience. We collaborate to create innovative solutions that drive growth and improve conversion rates. Committed to staying ahead of industry trends, we ensure our clients receive tailored strategies for sustainable success in the Saudi market.
Co-Founder & CEO
Feras Al-Harbi

Feras has diverse and extensive background un marketing, data-driven marketing leader with extensive experience in optimizing growth across diverse industries, including retail, government, media, telecommunications, and consultancy. Committed to leveraging insights to drive conversion and enhance customer engagement.
Co-Founder & Board member
Tamim Alghanam

With a rich background in the retail industry, Tamim is the driving force behind several successful brands. As the CEO of Two company, he leads a portfolio of over 20 brands, steering them towards sustained growth and innovation. Beyond his executive roles, Tamim also contributes his expertise as a board member, playing a crucial role in shaping strategic decisions across his ventures.
Creative Manager
Lamya Qahtan
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Lamiya brings great experience across various fields and industries. Her keen sense of customer behavior guides our creative direction, ensuring that every project resonates with our clients' target audiences and drives meaningful engagement.
Visual Manager
Eman Alrefaie
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Eman is a visionary Visual Manager who leads the creative direction at Jmhour Lab. Her expertise spans diverse mediums, including social media, storyboards, and branding. With advanced skills in key design tools, she plays a pivotal role in shaping the visual identity and impact of our projects.
Business development Manager
Ziyad Al-Harbi

Ziyad is a passionate Business Development Manager whose deep insights and knowledge in accelerating growth have helped numerous clients achieve their goals. His strategic approach and commitment to client success make him a key driver of business expansion at Jmhour Lab.
Head of Retention
Asad
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Asad, Digital Marketing Specialist with 7+ years of experience, specialized in Retention Marketing and Email Marketing. I create data-driven strategies that foster customer loyalty, drive engagement, and boost conversions. With a proven track record in crafting personalized email campaigns and optimizing marketing performance, I am dedicated to delivering measurable results and helping brands achieve long-term success.
Head of Development
Osama Al-hamad
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Osama Alhamad is a talented developer with a degree in Informatics Engineering, specializing in Artificial Intelligence from Damascus University. He brings expertise in frontend and backend development, Restful API integration, and data analysis, contributing to innovative and data-driven solutions at Jmhour Lab.